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CHRISTMAS MUSIC IN AMERICA
(White Plains, NY) December 13, 2007 - About ten years ago, a few radio stations in the United States began to play nothing but Holiday-Christmas music from Thanksgiving to Christmas. In many cases, the ratings increased and propelled a tradition at more than one hundred stations nationwide.
Media Monitors focused on 105 major market stations playing nothing but Christmas music and created some holiday charts. The first is a look at what spots ran on the Christmas Music Stations during the first week of December in a special edition SPOT TEN:
And the second chart is what we call The 12 Songs of Christmas, the 12 most played Christmas songs on those stations during the same week.
Interestingly, the top three songs on the list are all more than 35 years old. Burl Ives, Holly Jolly Christmas was written by Johnny Marks and released in 1965 and was played 2,622 times on the Christmas stations during the week we surveyed.
Feliz Navidad was written and performed by Jose Feliciano in 1970 and was played 2,342 times, while Happy Xmas (War Is Over) written in late October 1971 by John Lennon and Yoko Ono and was heard 2,325 times on our Christmas Station panel.
And the song with the most longevity on The 12 Songs of Christmas: Bing Crosby's White Christmas, written by Irving Berlin in 1940, but released in 1942.
About Media Monitors
Media Monitors is the nation's leading broadcast monitoring and verification service for broadcasters, print media, media investment companies and advertising agencies.
Media Monitors is a subsidiary of RCS, the world's leading provider of broadcast and webcast software.
Media Monitors and its logo are service marks of Media Monitors.
The Media Monitors broadcast content recognition process of audio fingerprinting used by Media Monitors is protected by U.S. Patent 5,437,050.
For more information, visit www.mediamonitors.com
Editors: interview opportunities and graphics are available.
Contact Dwight Douglas at Media Monitors, 914-259-4733, or e-mail the
for more information.
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