Political Advertising Starts to Hit the Radio Airwaves
In a sure sign that election season is underway, political advertising from both sides of the aisle began hitting the radio airwaves this summer.
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Media Monitors Podcast Listener Survey Results
The Media Monitors Podcast Listener survey was fielded between June 15th and 26th, 2020.
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Insurance Providers Increase Spots in Second Quarter of 2020, Now Rank as Top Advertising Category
Insurance providers advertised robustly in the second quarter of 2020, airing 9.3 million spots across radio, television and local cable – an increase of more than 1.5 million instances compared to the same period in 2019, according to Media Monitors’ rankings of the top 10 advertisers from April 1, 2020, to June 30, 2020.
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Tips and Tricks in the Time of Remote Workflows: The Program Type Filters Feature
In the latest Facebook Live, we broke down our Program Type Filters feature and how to best utilize it for sales prospecting for timely events such as the upcoming National Football League season set to begin later this year.
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Media Monitors Category Study – Home Improvement Products & Services
With more time at home, Americans are taking a closer look at their immediate surroundings – and wondering how they might improve them.
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Tips and Tricks in the Time of Remote Workflows:
In the latest Facebook Live, we broke down our Share Report tool and how to best utilize it for sales prospecting in markets that are slowly lifting quarantine restrictions and are beginning to re-open businesses.
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Advertising Priorities During a Pandemic
New analysis released today reveals that the COVID-19 pandemic has significantly altered the nature of radio advertising over the past several weeks.
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Media Monitors Tips & Tricks Live
VP of Sales Frank Cammarata hosted a new series on Media Monitors Tips & Tricks.
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CDC Significantly Increases Radio Presence
In the midst of the COVID-19 pandemic, the Centers for Disease Control and Prevention has significantly increased the number of COVID-19 radio PSA’s and ad revenue spend in major target markets.
