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5 Reasons Mid-sized Agencies Need to Know Where Clients Are Advertising
News

5 Reasons Mid-sized Agencies Need to Know Where Clients Are Advertising

Mid-sized agencies operate in a challenging landscape, often facing challenging demands from clients with little or no resources.

Read More 5 Reasons Mid-sized Agencies Need to Know Where Clients Are AdvertisingContinue

Columbia Takes the 2022 Mediabase Coveted Crown for Overall Chart Share
News

Columbia Takes the 2022 Mediabase Coveted Crown for Overall Chart Share

Mediabase released its year-end chart data for 2022 as Columbia takes the overall coveted top spot with RCA, Atlantic, Republic and Interscope rounding out the Top 5.

Read More Columbia Takes the 2022 Mediabase Coveted Crown for Overall Chart ShareContinue

Influencer Podcasts on the Rise
News | Podcast Survey

Influencer Podcasts on the Rise

The Media Monitors Podcast Listener survey was fielded between June 17th and 30th, 2022.

Read More Influencer Podcasts on the RiseContinue

Media Monitors Promotes Cammarata & Fulbright. Welcomes New Hire Miller
News

Media Monitors Promotes Cammarata & Fulbright. Welcomes New Hire Miller

Media Monitors is pleased to announce the promotion of two key members of the team and the addition of another industry expert.

Read More Media Monitors Promotes Cammarata & Fulbright. Welcomes New Hire MillerContinue

Casino Advertisers Place Bets on Radio as Tourists, Events and Conferences Return
News

Casino Advertisers Place Bets on Radio as Tourists, Events and Conferences Return

The casino hotel and resort business is on a hot streak – and the industry’s top advertisers are doubling down and placing their bets on radio to attract visitors, according to a new Media Monitors analysis.

Read More Casino Advertisers Place Bets on Radio as Tourists, Events and Conferences ReturnContinue

NPR Slips as Smaller Publishers Capitalize
News | Podcast Survey

NPR Slips as Smaller Publishers Capitalize

The Media Monitors Podcast Listener survey was fielded between March 14th and 31st, 2022.

Read More NPR Slips as Smaller Publishers CapitalizeContinue

Amazon Eclipses Target and Walmart in Media Monitors’ Big Retailer Match Up
News

Amazon Eclipses Target and Walmart in Media Monitors’ Big Retailer Match Up

Big box retail rivals Amazon, Walmart and Target compete for shoppers online and in store, but the drive for clicks and foot traffic starts on radio, broadcast television and local cable.

Read More Amazon Eclipses Target and Walmart in Media Monitors’ Big Retailer Match UpContinue

True Crime Takeover and Publisher Consolidation
News | Podcast Survey

True Crime Takeover and Publisher Consolidation

The Media Monitors Podcast Listener survey was fielded between December 13th and 31st, 2021.

Read More True Crime Takeover and Publisher ConsolidationContinue

P&G Is Top Parent Advertiser for Second Year, Increasing Advertising with 14% More Spots
News

P&G Is Top Parent Advertiser for Second Year, Increasing Advertising with 14% More Spots

Procter & Gamble was the top parent advertiser in the U.S. for the second year in a row.

Read More P&G Is Top Parent Advertiser for Second Year, Increasing Advertising with 14% More SpotsContinue

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