Whether it’s local cable, or major cable networks, Media Monitors keeps you informed on what advertising has aired. In many of our markets, we also monitor Regional News and Regional Sports networks. Our local cable service is a powerful tool to track competitive advertising. Use it to identify prospects for new business, increase your profitability from existing clients and improve accountability.
Using Media Monitors is simplicity in itself. Choose your market, choose your date range, and generate a list of accounts that ran on the respective stations. Local cable provides you with the currents detail for each account that was active, in near real time. Every column is sortable. To see detailed information for each particular account, simply click an occurrence hyperlink and drill down to the schedule. See the exact air time on each station, parent company, category affiliation, program detail, pod position and spot length. You can also click the cable box icon to see and hear the actual creative, or download it.
Media Monitors Local Cable data is immediate, actionable and current to within one hour of airing.