Arbitron Inc. announced today that it is partnering with GfK MRI and Media Monitors to boost radio’s presence in marketing mix models and help advertisers gain better insights in to radio’s return on investment (ROI).
Media Monitors has passed the mark of monitoring more than 1,000 Local Broadcast TV stations and Network and Local Cable channels in the US, as well as more than 1,500 radio stations nationwide.
Media Monitors just rolled out its Local Internet ad tracking service in Seattle and Milwaukee.
We are excited to announce the long anticipated arrival of our Local Internet ad tracking service.
Media Monitors today released local Internet ad tracking intelligence available in the suite of analytical services already offered for Radio, TV, Cable and Newspapers.
Join Media Monitors’ Philippe Generali as he debuts the new Local Internet monitoring service at the NAB Show.
Media Monitors released its study of political spots that were run in Michigan leading up to its primary election on Tuesday, February 28, 2012.
Media Monitors released its study of political spots that were run in Arizona leading up to its primary election on Tuesday, February 28, 2012.
Media Monitors released its study of political spots that were run in Minnesota, Colorado and Missouri leading up to its primary caucuses in each of the states.
