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Rick Perry Dominates Radio in Two Iowa Markets

Media Monitors Releases Report on Caucus Day

White Plains, NY (January 3, 2012) – Media Monitors released figures for two cities in Iowa for the month of December, 2011. This was the month of heaviest campaigning for the 2012 Republican Presidential Caucuses that will be held tonight. Media Monitors looked at Des Moines, Iowa and the city of Omaha, Nebraska, which includes Council Bluffs, Iowa.

The figures are from December 1, 2011 to December 31, 2011.

In the findings, Rick Perry dominated Des Moines with 1,135 radio ads for the month, while Ron Paul was #2 running 419 spots. The Super PAC’s Restore Our Future campaign against Newt Gingrich ran 325 spots to land in 3rd position, while Mitt Romney for President took #4 with 258 ads. NumbersUSA Action committee (against immigration) was #5 with 164 ads and Winning Our Future – Newt Gingrich ads cleared only 96 spots to come in #6.

In the Council Bluffs/Omaha market, Rick Perry was #1 with 1,056 spots in the month of December. The Restore Our Future Super PAC against Newt Gingrich ran 278 ads to land in 2nd place, while Winning Our Future – Newt Gingrich was #3 with 62 ads. Rick Santorum for President came in #4 with 20 spots. Interestingly, Mitt Romney For President ads ranked #10 in the market with only 4 ads run.

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About Media Monitors

Media Monitors is the nation’s leading network and local monitoring company, serving the media and advertising industries with near real-time intelligence on radio, television, cable, print and display internet. For radio, Media Monitors is the only provider of spot occurrence data in the US. Media Monitors is accredited by the MRC for its US radio, local network and cable television spot monitoring services. Outside the US, Media Monitors tracks a variety of media in major markets including Canada, United Kingdom, Australia, India, New Zealand, Malaysia and South Africa. Media Monitors holds multiple patents for its monitoring and data modeling technologies.

Editors: interview opportunities and graphics are available. Contact Diana Stokey at Media Monitors, 914-428-4600, or e-mail the Media Monitors Newsroom for more information.

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