2016 Election Media Monitors In-Depth Report
White Plains, NY (September 6, 2016) – Media Monitors, the leader in local media monitoring, released its update on the primary election and the spots that both parties have been running on TV in sixty-one top DMAs (Designated Market Area) in the last ten days – August 26 – September 4, 2016.
In the last ten days, Hillary Clinton’s campaign for President bought 10,915 spots.
Donald Trump for President aired 7,791 spots in the markets we studied.
On the negative side of the equation, more “against” appeared in the last ten days.
The Priorities USA Action Super PAC hit Trump hardest with 1,490 spots against the Republican candidate.
The known pro-Trump Super PAC Rebuilding America Now aired 622 spots with a message against Hillary Clinton.
A new entry into the battle is Women Vote!, a women’s abortion rights organization that received funds from Priorities USA Action and large donors such as Michael Bloomberg. They aired 203 spots against Donald Trump.
And one that has appeared in most of our reports, the National Rifle Association’s Political Victory Fund bought 171 spots against Hillary Clinton.
For the latest updates, turn to www.mediamonitors.com.